BMM or Bachelor of Mass Media is a degree in mass communication. The BMM program is divided into six semesters over 3 years. It is one of India’s most famous journalism courses. After[ 10+ 2] with minimal points, a BMM courses may be pursued. The BMM course addresses and works with mass media. Various communication methods such as newspapers, magazines, radio, TV, internet, etc.

Bachelor of Mass Media: Course Details

Course Deatils
Full Form Bachelor of Mass Media
Duration Course Duration of Bachelor of Mass Media [BMM] is 3 Years.
Type Regular
Fee course fee in India ranges from INR 12,000 to INR 100,000 per annum
Average Salary The average BMM salary in India is INR 5.9 lakh per annum
Similar Optional Course BJMC, Diploma in Mass Communication

What is Bachelor of Mass Media

BMM is a three-year program that focuses primarily on the strength and capability of the mass media and reporting. It is one of the most popular courses by various young people in the 21st century.

Everyone in every corner of the world is made aware, implicitly recognizing the importance of the mass media, of the systemic facets of their society. BMM students should work in a field like this. In their second year of study, students would receive practical training. In their final year, they will be able to select the specialisation, which will lay the foundations of career prospects.

Also Read BCA: Course Details, Eligibility and Career Opportunities

Bachelor of Mass Media: Admission

The BMM curriculum is based on merit. Many universities offer the course entrance based on direct enrollment and application review. Mumbai holds private tests for BMM category enrollment, for instance at the St. Xavier’s School.

Candidates who obtained good marks in their 12th tests would receive direct admissions. Some of the universities demand that their PU exams give students a minimum mark of 50%.

Bachelor of Mass Media: Eligibility

Mass media bachelor class allows candidates to take 12th (10+ 2) classification or any other channel comparable. Each individual must have 50% marks in his or her PU. Many institutes often carry out entry tests for students seeking to obtain BMM membership.

All schools are tested for qualification, after which applicants are accepted.

Bachelor of Mass Media: Fee

With the change in institutes / colleges, the BMM course fees change. The course cost therefore ranges according to the requirements of the universities. INR 12,000 to 100,000 per year rank an average fee of BMM.

Bachelor of Mass Media: Syllabus & subjects

1st Semester

Subjects Syllabus
Effective Communication skills – I Definitions of Communication
Landmarks Events in the History of World Role of Leading Mass Communicators
Introduction to Computers An overview of Media Evolution from Gutenberg to the Internet
Fundamentals of Mass Communication Barriers of Communication
Introduction to Sociology, The Sociology of News and Social Moments in India Basic Communication Models
Functions of Communication

 

2nd Semester

Subjects Syllabus
Effective Communication Skills – II Introduction to Management
Political Concept and Indian Political System Responsible Marketing & Ethics
Introduction to Physicology Marketing in the Digital Age
An introduction to Literature Promotion Mix
Principles of Management and Marketing Place Mix
Product Mix
Marketing Strategy & Marketing Mix
Price Mix
Introduction to the Marketing Process
Organizational Environment and Ethics
Management Today

 

3rd Semester

Subject Syllabus
Introduction to Creative Writing Introduction to Media Studies
Understanding Cinemas Introduction to Audience Theory
Introduction to Media Studies Media and Society
Introduction to Public Relations Cultural and Critical Theories
Introduction to Culture Studies Limited Effects Theories
Early Effects Theories
Media Studies as an Interdisciplinary Approach

 

4th Semester

Subject Syllabus
Introduction to Advertising Introduction to Research concepts
Mass Media Research Research in Media Effects
Radio and Television Mass Media Research and the Internet
Introduction to Journalism Research in Public Relations
Print Production and Photography Research in Advertising
Research in Print Media

 

5th Semester

Subject Syllabus [Advertising] Syllabus [Journalism]
Advertising in Contemporary Society Advertising in the Indian economy Reporting
Brand Building Social Marketing Investigative Reporting
Media Planning and Buying Internet Marketing New News Writing Style
Consumer Behaviour Global Advertising Gathering News
Advertising Design Advertising and the Audience Leads and its types
Copywriting Advertising and Culture Writing Reports

 

6th Semester

Subject Syllabus [Advertising] Syllabus [Journalism]
Press Law and Ethics Fundamental of Marketing Research Introduction to Laws
News Media Management Broadcast Pretesting Official Secrets Act
Internet and Issues in Global Media Print Pretesting Introduction of The Indian Evidence Act 1872
Business and Magazine Journalism Copy Testing Measures and Methods Press Council of India act 1978
Broadcast Journalism Copy Research Copyright Act and Intellectual property Rights
Product Research Classification of Laws

 

Also Read B.Ed (Bachelor of Education) Course, Admission, Distance Education, Syllabus and Scope

Bachelor of Mass Media: colleges

The few top BMM schools in India offer the best preparation for the BMM course: The following are mentioned:

  • Symbiosis Institute of Media & Communication, Pune.
  • Lady Shri Ram College for Women, Delhi.
  • Christ University, Bangalore.
  • Manipal Institute of Communications, Manipal.
  • Amity School Of Communication, Noida.
  • Delhi College of Arts & Commerce, New Delhi.
  • Indraprastha College for Women, New Delhi.
  • Kishinchand Chellaram College, [KCCACS] Mumbai
  • Nagindas Khandwala College, Mumbai
  • Krishna Kanta Handiqui State Open University, Guwahati
  • CMK National Post Graduate Girls College, Sirsa
  • Mithibai College of Arts, Mumbai
  • Goa University, [GU] North Goa
  • Farook College, [FC] Kozhikode
  • Shri MD Shah Mahila College, [SMDSMCAC] Mumbai
  • Shreemati Nathibai Damodar Thackersey Women’s University, [SNDTWU] Mumbai
  • Gogamukh College, Dhemaji, Dibrugarh

Bachelor of Mass Media: Salary offered

BMM graduates in the entertainment industry have various job openings. BMM course provides big prospects for profession with outstanding pay sets. India has an annual BMM income of 5.9 lakh per year.

Bachelor of Mass Media: Job Opportunities

Student BMM has plenty of chances to pass, all you have to do is pick it up. In television, films, publishing, journalism, advertising and much more, there are many BMM job opportunities available. The below are some of the job descriptions of BMM:

  • Editor
  • Columnist
  • Proofreader
  • Freelance Writer
  • News Analyst
  • Correspondent
  • Journalist

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